An AI Shock is coming to the Job Market — Let’s not be Sitting Ducks 🦆
- Dado Van Peteghem
- 12 mei
- 2 minuten om te lezen
Yes, technology has historically created more jobs than it destroyed.
Yes, new kinds of work will emerge—many we can’t yet imagine.
Yes, AI will initially replace tasks more than entire jobs.
Yes, humans are adaptive and inventive.
Yes, optimism matters.
But none of this means we can afford to sit still and wait.
Let’s not be naive. CEOs from Shopify, Duolingo, Fiverr, and others are already embracing AI-first strategies. They’re explicitly urging teams to automate wherever possible before considering new headcount. More will follow.
AI is disrupting the knowledge economy—and we’re only in kindergarten. ChatGPT is just 2.5 years old.
Navigating this shift requires action from all of us:
As individuals, we have a moral duty to envision the next version of our job—and evolve.
As companies, we have a responsibility to be transparent about AI deployment and invest in reskilling.
As educators, we must prepare students for the world they’re entering—not the world we grew up in. That means equipping them for a future shaped by AI, automation, and constant change—and helping them anchor that future in human connection, creativity, and meaning.
Standard Chartered, a leading international bank, talks about “sunset jobs” that are phasing out and “sunrise jobs” that are emerging. It’s a helpful lens: the future isn’t just about loss, but about transition.
We’re entering a new era of value creation—where social intelligence, out-of-factory manual labor (like care work, craftsmanship, gardening,….), and AI-related roles will grow in importance, reshaping what we reward and recognize in the economy.
Our challenge—and opportunity—is to guide ourselves and others from sunset to sunrise with clarity and courage.
The future of work is not just a tech question—it’s a human one. We need to shape it with both intelligence and intention.
Not everyone will transition equally, and we must make space for those who need support along the way.
So the question is not whether AI will take our job. The question is: will we lead that change—or will we be surprised by it?
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